Email for Trades
Email Marketing for Contractors That Brings Past Customers Back
Your past customers already trust you. Email keeps your name in front of them for the next furnace tune-up, roof inspection or spring cleanup, and follows up on quotes that went quiet. We set up email campaigns for contractors that bring in repeat and referral work.
5.0 on Google- 25+ years in web and marketing
- Prices published, from $3,000
Why it works
Follow up on open quotes
Automatic reminders nudge homeowners who got an estimate but have not booked yet.
- Email platform setup
- Customer list import and cleanup
- Quote follow-up sequence
- Seasonal maintenance reminders
What you get
Seasonal reminders
Tune-ups, inspections and maintenance reminders go out at the right time of year.
Benefits
Why businesses need Email Marketing Campaigns.
How Email Marketing Campaigns brings in more calls and booked jobs.
Follow up on Open Quotes
Automatic reminders nudge homeowners who got an estimate but have not booked yet.
Seasonal Reminders
Tune-ups, inspections and maintenance reminders go out at the right time of year.
Ask for Reviews
A friendly email after each job asks happy customers for a Google review.
Repeat and Referral Work
Regular, useful emails keep you top of mind when friends and neighbours need a trade.
Set It and Forget It
Most of it runs on autopilot once it is set up.
Reports That Make Sense
Simple reports show opens, clicks and the jobs that came from each email, so you can see it is worth it.
What's included
Everything in the scope.
Everything we deliver, listed up front. No surprise add-ons.
- 01Email platform setup
- 02Customer list import and cleanup
- 03Quote follow-up sequence
- 04Seasonal maintenance reminders
- 05Review request emails
- 06Newsletter templates in your brand
- 07CRM integration
- 08Open, click and booking reports
Monthly
Email Marketing Campaigns pricing.
Published prices. Pick a tier or build an instant quote.
Starter Email
What you get
- Up to 2 newsletters per month
- Subject line A/B testing
Growth Email
What you get
- Up to 4 newsletters per month
- Automated flows: welcome, abandoned cart
Growth Email Advanced
What you get
- Up to 8 newsletters per month
- Advanced flows: win-back, cross-sell, VIP
5.0 on Google
What contractors say.
Real Google reviews from trades businesses we have worked with.
- Raul I Martinez★★★★★
I can’t say enough good things about Skilled Trades Marketing. They created an amazing website for my custom home building business. 10/10 for service and results!
- Marta M . Lavega★★★★★
Skilled Trades Marketing created a website for my contracting business as well as helped get me leads with SEO and Google Ads. I would highly recommend this digital marketing company to any skilled trades or contractors looking to level up their business.
- A G★★★★★
Adrian is an outstanding website designer who exceeded all our expectations! His expertise in web design, responsive design, and SEO optimization transformed our online presence completely. Adrian’s attention to detail, creativity, and deep understanding of user experience (UX) resulted in a stunning, mobile-friendly website that attracts and converts visitors effortlessly.
Throughout the project, Adrian showcased professionalism, clear communication, and delivered ahead of schedule. If you’re looking for a top website designer who combines aesthetic appeal with technical excellence, Adrian is your go-to expert. Highly recommend!
Process
How it works.
A clear process with no guesswork, from kickoff to launch.
Gather Your List
We pull together past customers and leads from your CRM, invoicing tool or spreadsheets.
Plan the Emails
We map out quote follow-ups, seasonal reminders and review requests.
Write and Design
We write short, friendly emails and design them to match your brand.
Automate and Report
We set up the automations and report on opens, clicks and booked jobs.
Does email marketing work for contractors?
Yes. It is one of the cheapest ways to win repeat work and follow up on quotes, because you are talking to people who already know you.
What should a contractor send by email?
Quote follow-ups, seasonal maintenance reminders, review requests, project photos and occasional offers. Short and useful beats long and salesy.
Which email platform do you use?
We work with tools like Mailchimp, Klaviyo and the email tools built into CRMs like Jobber and HubSpot.
Is it legal to email my past customers?
Canada has anti-spam rules (CASL). Past customers usually count as implied consent for a period of time. We set things up to stay compliant.
How much does email marketing cost?
Our email plans start at $500 per month. See pricing for details.
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