Contractor Branding
Branding for Contractors Who Want to Look Established
Homeowners judge your company before they ever call. Your logo, truck, uniforms and website all tell them if you are a pro or a guy with a ladder. We build contractor brands that look sharp on a jobsite sign, a van door and a Google search result.
5.0 on Google- 25+ years in web and marketing
- Prices published, from $3,000
Why it works
Look like the safe choice
A clean, consistent brand makes homeowners trust you before the first estimate. That trust helps you win quotes without dropping your price.
What you get
Get noticed on the road
Truck wraps and jobsite signage work every day your crews are out. A bold, readable brand turns every job into local advertising.
Concept work
Logos built for the job site.
Sample trade brands we designed to show how a strong logo holds up where it matters: trucks, vans, signs, uniforms, gear and stationery. The company names are fictional.
Ridgecap Roofing Co.Roofing 
Lakeshore Painting Co.Painting 
Copperline Plumbing & DrainPlumbing 
Ironbark BuildersGeneral contractor 
Oakfield FlooringFlooring 
Northfrost Heating & CoolingHVAC 
Greystone Landscape Co.Landscaping 
Clearview Windows & DoorsWindows and doors 
Brightline ElectricElectrical
Benefits
Why businesses need Branding.
How Branding brings in more calls and booked jobs.
Look Like the Safe Choice
A clean, consistent brand makes homeowners trust you before the first estimate. That trust helps you win quotes without dropping your price.
Get Noticed on the Road
Truck wraps and jobsite signage work every day your crews are out. A bold, readable brand turns every job into local advertising.
One Look Everywhere
Your logo, colours and fonts match across trucks, uniforms, cards, flyers, social posts and your website. Repeat exposure is what makes people remember your name.
Crews That Look the Part
Branded uniforms make your techs easy to spot and easy to trust at the door. Homeowners feel better letting a uniformed crew into the house.
Built for How Trades Sell
We design for real use: a logo readable from across the street, cards that fit a wallet, flyers that work on a door handle.
Win Bigger Jobs
A professional brand gets you taken seriously by property managers, builders and homeowners planning bigger projects. Clients with bigger budgets expect a company that looks established.
What's included
Everything in the scope.
Everything we deliver, listed up front. No surprise add-ons.
- 01Custom logo design with horizontal, stacked and icon versions
- 02Brand identity and guidelines covering colours, fonts and logo use
- 03Business card design ready for print
- 04Flyers, door hangers and brochures for your service area
- 05Social media graphics and templates
- 06Presentation design for bids, builders and commercial clients
- 07Truck wrap and fleet graphic layouts
- 08Uniform design for shirts, jackets and hats
- 09Jobsite signage and lawn sign designs
- 10Print and digital file packages for your printer, wrap shop and web team
One-time
Branding pricing.
Published prices. Pick a tier or build an instant quote.
Brand Identity
What you get
- Creative brief and visual direction
- Primary logo and supporting variations
- Colour palette and typography
- Files for print and digital use
- Practical identity usage guide
- 3 revision rounds
Strategy + Identity
What you get
- Brand discovery and positioning
- Audience and competitor review
- Core messaging and brand personality
- Logo and visual identity system
- Brand guidelines and launch priorities
- 3 revision rounds
Rebrand & Rollout
What you get
- Existing brand and touchpoint review
- Refined positioning and messaging
- Identity refresh or complete redesign
- Priority branded materials and templates
- Brand guidelines and rollout plan
5.0 on Google
What contractors say.
Real Google reviews from trades businesses we have worked with.
- Raul I Martinez★★★★★
I can’t say enough good things about Skilled Trades Marketing. They created an amazing website for my custom home building business. 10/10 for service and results!
- Marta M . Lavega★★★★★
Skilled Trades Marketing created a website for my contracting business as well as helped get me leads with SEO and Google Ads. I would highly recommend this digital marketing company to any skilled trades or contractors looking to level up their business.
- A G★★★★★
Adrian is an outstanding website designer who exceeded all our expectations! His expertise in web design, responsive design, and SEO optimization transformed our online presence completely. Adrian’s attention to detail, creativity, and deep understanding of user experience (UX) resulted in a stunning, mobile-friendly website that attracts and converts visitors effortlessly.
Throughout the project, Adrian showcased professionalism, clear communication, and delivered ahead of schedule. If you’re looking for a top website designer who combines aesthetic appeal with technical excellence, Adrian is your go-to expert. Highly recommend!
Process
How it works.
A clear process with no guesswork, from kickoff to launch.
Learn Your Business
We talk about your trade, your service area, the jobs you want more of and who you compete with. That sets the direction.
Design the Core Brand
We design your logo, colour palette and fonts, then refine them with your feedback over set revision rounds.
Apply It to Your Gear
We roll the brand out to the pieces you need first, like trucks, uniforms, cards, signs and social graphics.
Hand off the Files
You get organized files and simple guidelines, so any printer, wrap shop or sign company can get it right.
Branding services
Pick what your business needs.
Every Branding service we offer. Pick one or combine them.
Custom Logo Design
Your logo goes on your truck, your shirts, your lawn signs and your Google listing.
Learn MoreBrand Identity & Guidelines
When you add trucks, crews and subcontractors, your brand starts to drift.
Learn MoreBusiness Card Design
Contractors still hand out cards at estimates, on jobsites and at the supply house.
Learn MoreFlyers & Brochures
Door hangers, mailers and leave-behind brochures still bring in calls for local trades.
Learn MoreSocial Media Graphics
Homeowners check your Facebook, Instagram and Google Business Profile before they call.
Learn MorePresentation Design
Commercial clients, builders and property managers compare bids side by side.
Learn MoreHow much does branding cost for a contractor?
Brand Identity starts at $550 and covers your logo, colours, fonts and files. Strategy + Identity is $2,500 and adds positioning and messaging work. A full Rebrand & Rollout across trucks, uniforms and signage is quoted custom.
Do you design truck wraps?
Yes. We design the wrap layout using your brand so it reads clearly from a distance. You take the files to your local wrap shop for printing and install, and we can work with their templates.
I already have a logo. Can you work with it?
Yes. If your logo has recognition, we can clean it up and build a consistent system around it. If it is holding you back, we can talk about a refresh or a full rebrand.
How long does a contractor brand take?
A logo and core identity usually takes a few weeks, depending on how quickly feedback comes back. Rollout pieces like wraps, uniforms and signage follow once the core brand is approved.
Will my brand work on my website too?
Yes. We build websites for contractors as well, so your brand carries straight into your site, Google Business Profile and ads. Everything matches.
Related services
Pairs well with.
Services that work well alongside this one.