Contractor marketing
More calls. More quotes. More jobs.
Skilled Trades Marketing builds websites, brands and Google marketing for plumbers, electricians, roofers, HVAC companies, landscapers and general contractors. We turn "near me" searches into phone calls for your crew.
5.0 on Google- 25+ years in web and marketing
- Prices published, from $3,000
Build
A website built like your best job.
Mobile-first contractor websites with click-to-call, real project photos, reviews and a page for every service you offer. Solid, fast and built to bring in work.
Get found
Own the map when they search near me.
Local SEO and Google Business Profile work put you in the map pack for searches like roofer near me and furnace repair Brampton, across your whole service area.
Every trade
Built for the trades, not everyone.
We only work with contractors and skilled trades, so we already know your customers, your busy seasons and what makes a homeowner pick up the phone.
Calls
Leads answered while you're on the tools.
Google Ads, Local Services Ads, CRM automation and AI chat that reply to every new lead in seconds and follow up on open quotes while your crew is working.
Get started
Your price in two minutes. No sales pitch.
Pick what you need, see your total from our published price list and send it over. We reply within one business day.
Who we work with
Marketing for every trade.
If you have a truck, a crew and customers who search on Google, we can help you get more of the right jobs.
Stop losing jobs to competitors
Referrals are great. They're not enough.
Skilled Trades Marketing is a contractor marketing agency in Brampton, Ontario, Canada. We build websites, run local SEO and Google Ads, and set up follow-up automation only for trades businesses, with every price published. When a homeowner searches "plumber near me" or "roofing company Brampton", they call one of the first three names they see. If that is not you, it is your competition.
- Referrals slow down in the off-season, and you can't turn them up when you need work.
- Even referred customers Google you first and check your reviews.
- An outdated website or thin Google profile sends them to the next name on the list.
- Every missed call or slow reply is a job another contractor books.
A professional brand
That makes homeowners trust you before you arrive
A website that converts
Turning clicks into calls and estimate requests
Map pack rankings
On Google across your whole service area
Ads on demand
Bringing in leads when the schedule needs filling
Follow-ups and reviews
Sent automatically after every job
One clear report
On calls, leads and booked jobs every month
What we do
Three things every trades business needs.
A strong brand, a website that works and marketing that keeps the phone ringing. They work best together.
Branding
Logos, brand guidelines, business cards, flyers, truck wraps and social graphics that make you look established.
Explore BrandingWebsite Design
Fast, mobile-first contractor websites with click-to-call, project galleries, quote forms and hosting.
Explore WebsitesDigital Marketing
Local SEO, Google Ads, Local Services Ads, social ads, email, CRM automation and AI chat.
Explore MarketingProven work
Contractor websites we've built.
From roofers to landscapers, every site is built to show the work, build trust and get the call.
Quality RoofsRoofingwebsite, opens in a new tab
Asphalt Aesthetics ClubPavingwebsite, opens in a new tab
JC LandscapingLandscapingwebsite, opens in a new tab
Burman ConstructionGeneral contractingwebsite, opens in a new tab
DeckadentDeckswebsite, opens in a new tab
Discount Pothole & SealingPavingwebsite, opens in a new tab
The Plumbing NerdsPlumbingwebsite, opens in a new tab
The Right AngleRenovationwebsite, opens in a new tab
5.0 on Google
What contractors say.
Real Google reviews from contractors we have worked with.

“They created an amazing website for my custom home building business. 10/10 for service and results!”

“Created a website for my contracting business as well as helped get me leads with SEO and Google Ads.”

“Adrian is an outstanding website designer who exceeded all our expectations!”
Marketing packages
Know the price before you call.
Website, local SEO and Google Ads in one plan. Pick how fast you want to grow.
Get Found
For contractors who need to show up when homeowners search.
Get StartedWhat you get
- Launch website, up to 5 pages, built to turn visits into calls
- Instant estimate calculator, set to your prices
- Click-to-call, quote form and call tracking on every page
- Google Business Profile set up to win the map
- Local SEO: 25 searches tracked, 4 posts a month
- Site already working? We tune it up instead
- One clear report: calls, forms and booked jobs
Get Calls
For busy crews who want calls this month, not in six months.
Get StartedWhat you get
- Lead Gen website, up to 12 pages, with SEO copy on every page
- Everything else in Get Found
- Google Ads live in week one, optimized every week
- Ads aimed at your highest-value jobs and service area
- DIY and job-seeker clicks filtered out
- Calls tracked from first click to booked job
- Monthly report on calls, cost per lead and booked jobs
Scale
For multi-crew and multi-location companies ready to grow.
Book a CallWhat you get
- Everything in Get Calls
- Meta Ads with retargeting
- Email and text follow-up to past customers and open quotes
- Brand refresh and rollout
- Multi-location SEO and ads
- Monthly strategy call with our team
Ad spend not included. Paid directly to Google or Meta, never marked up. 3-month minimum, then month to month.
- 5.0★ Google rating
- 100% trades only
- 25+ years in web and marketing
- $0 markup on ad spend
How it works
From first call to first lead.
Most contractor websites launch in 3 to 6 weeks.
Walk the Site
We learn your trade, service area and the jobs you want more of.
Draw the Plans
Page plan, design and copy built around how homeowners search and decide.
Build It Right
WordPress build with click-to-call, quote forms, tracking and local SEO.
Hand Over the Keys
Testing, launch and training, then ongoing marketing if you want it.
Do you only work with contractors?
Yes. We work only with skilled trades and contractors, including plumbers, electricians, roofers, HVAC companies, landscapers, general contractors and renovation companies.
How much do your marketing packages cost?
Get Found is $2,500 to build plus $1,650 a month for a website, Google Business Profile and local SEO. Get Calls is $4,000 to build plus $2,500 a month and adds Google Ads. Ad spend is paid directly to Google, never marked up. A website on its own is $3,000; inside a package it is $2,500, because the SEO plan is doing part of the build. Every price is on our pricing page, in Canadian dollars.
How long until I get more calls?
Google Ads can bring calls within days of launch. SEO and map pack rankings usually build over 3 to 6 months, which is why many contractors run both.
Do I own my website?
Yes. Once the project is paid, the website, content and domain are yours, with full admin access.
Where are you located?
We are based in Brampton, in the GTA, and work with contractors across Ontario and Canada, in person or by video call.
Guides
Marketing tips for contractors.
Practical guides for contractors, written by Adrian Martinez.

Google Screened Is Now Google Verified: What It Means for Contractors
Google Screened is gone. Here is what replaced it, what the Google Verified badge means for contractors in Canada, and the six checks Google lists before it awards the badge.
Read the Guide
HVAC SEO: How Heating and Cooling Companies Win Local Search
A practical guide to HVAC SEO for heating and cooling companies: the pages to build, how to match your Business Profile, and how to plan around furnace season and cooling season.
Read the Guide
Roofing SEO: How Roofing Companies Get Found on Google
Roofing SEO in plain steps: one page for each roofing service, a Business Profile with real roof photos, steady reviews, storm pages built early and location pages only where you work.
Read the Guide









